Triple A Learning IB Blogs

Business & Management

Welcome to the Triple A Learning blog for DP Business & Management. The most recent blog posts are listed below and you can access the blog archive by following the appropriate link in the panel on the left.

The purpose of this blog is not to be a mouthpiece for my opinions (although I will express them) nor to be completely original (although I will sometimes attempt this), but to bring together news and views about current events relevant to the B&M programme, to stimulate debate and to include activities and assignments that I hope are useful to teachers in the delivery of the syllabus and preparation for assessment.

February 14, 2012

The Business of Love

Filed under: Business & Management — Tags: — Paul Clark @ 12:01 am

In these days of austerity and recession, Valentine’s Day provides a much-needed boost for retailers as romantic shoppers fork out for jewellery and gifts. Restaurants are often fully boooked and health & beauty services, such as spa days, sell well. Flower sales rocket, as do prices – Valentine’s day being the second-largest flower-giving occasion after Mother’s Day.

Greetings card manufacturers have one of their best weeks of the year. In the US, The Greeting Card Association (GCA) estimates that approximately 150 million greeting cards will be purchased for Valentine’s Day this year. Dating agencies see increases in gross subscribers between Christmas and Valentine’s day. Amy Canaday, public-relations manager at Match.com, said the flurry of interest often comes as singles decide they are ready to make a change in their love lives after spending the holidays with their married friends and family.

Read more…

February 13, 2012

Valuing dot-coms: the new social media bubble

Filed under: Business & Management — Tags: , , , , , , , — Paul Clark @ 1:10 am


The development of e-commerce has seen some huge peaks and troughs. In its infancy, e-commerce experienced a significant speculative boom lasting from 1995 to 2000, when global stock markets saw their values rocket on the founding of thousands of Internet-based businesses referred to as ‘dot-coms’. On March 10, 2000, the technology dominated NASDAQ Composite index, peaked at 5,048.62, more than double its value just a year before previously. Investors began to doubt the credibility of many of the business models. The financial magazine Barron’s shocked the market with a cover story “Burning Up” which highlighted the fact that America’s 371 publicly traded Internet companies had grown to the point, where they were collectively valued at $1.3 trillion, amounting to about 8% of the entire U.S. stock market, yet many had never made a net profit.

By 2001, the bubble was deflating at full speed and between March 2000 and October 2002, the crash wiped out $5 trillion in the market valuations of technology companies. It is hardly surprising, therefore, that investors have been far more circumspect since that period when valuing internet businesses and wary of putting cash into unproven firms. However, there appears to be foundations of a new high technology bubble developing in two sectors: social networks and online media.

Read more…

February 5, 2012

What next for Apple?

     Full scoop-it: Link

In August 2011 Apple became the world’s most valuable company overtaking Exxon Mobile, with a market capitalisation of $337 Billion compared to Exxon $331 Billion. Now that Steve Jobs is no longer driving the vision for Apple, can it maintain its market leadership, competitive edge and unique selling proposition?

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January 30, 2012

Scoop.it curation: online learning

My next two posts will use a fantastic web 2.0 tool called Scoop.it, which allows a ‘curator’ to collate and share web pages and content in the form of a magazine page. Once you (the curator) have created your magazine page (a curated topic) you can share this to social media sites such as Facebook, Twitter and your WordPress blog.  Readers can comment on individual posts and ‘rescoop’ the page. Businesses could certainly use Scoop.it as a marketing tool to drive traffic to their website.

I have experimented with a couple of topics – one of which will form the basis of my next post on Apple. This is my curated topic on the experience of online learning. As you can see, it is possible to capture the posts and embed them on a wordpress blog, although only 10 webpages that can be shown, even if your curated topic has more. The layout is in the form of slides, unlike the magazine style curated topic which can be accessed here.

Read more…

January 25, 2012

February 2012: Triple A Learning Business and Management workshops

Triple A Learning is running two Business and Management workshops in February 2012. We have a new Triple A Learning Business workshop beginning on 20th February and lasting 3 weeks:

Business & Management: Teaching Accounting and Finance – this workshop has been designed to support teachers in the classroom delivering the topic. This workshop is mentored by Paul Hoang, a highly experienced classroom practitioner and author of the excellent and very popular International Baccalaureate Business and Management textbook.

Read more…

January 19, 2012

The gloss fades for Kodak as business folds

Filed under: Business & Management — Tags: , — Paul Clark @ 3:28 pm

The iconic 131-year-old Kodak Company filed for Chapter 11 bankruptcy protection in New York on January 19th, after the struggling photographic film pioneer ran short of the cash needed to fund its much publicised restructuring.  The former blue chip has secured $950 million in financing from Citigroup Inc. to help keep it afloat during bankruptcy proceedings.  Kodak’s non-U.S. subsidiaries were not part of the bankruptcy filing.

Eastman Kodak, one of America’s best-known companies, has been one of the most innovative photography companies for more than a century from the invention of film stored in rolls to the creation of the first digital camera. The Rochester, New York-based company, which dates back to 1880s, led the way in popularising the cameras, slide projectors and home videos that preserved the memories of generations of Americans. The firm invented the hand-held camera and helped bring the world the first pictures from the moon. However, it has struggled for decades to cope with the emergence of competitors in its film business and to adapt to the rise of digital cameras from China, which destroyed much of its traditional business.

Read more…

Focused Business and Management online workshops

Triple A Learning is developing a range of Business and Management online workshops designed to support busy teachers in the classroom and to complement our Business and Management topic BACCpacks. On the 20th February we are launching the first of these: Business & Management: Teaching Accounting and Finance. Paul Hoang, author of the very successful ‘International Baccalaureate Business and Management’ textbook, and experienced classroom practitioner will be mentoring the workshop on our behalf. There will be further opportunities to take this workshop throughout the year. If you wish to book this workshop, either follow this link, or select the IB Workshop tab above and then ‘browse our workshop calendar’.

If you are interested in purchasing any of our interactive downloadable Business BACCpacks, please follow this link or select the IB Resources tab and select the Diploma Programme BACCpacks. Our packs are an exciting new development for the IB Diploma Programme and Middle Years Programme. They apply cutting edge technology to classroom resources and offer an exciting and innovative solution to the perennial issue of what resources to use with students.

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January 18, 2012

Wikipedia protests blacks out website in piracy row

As digital technologies increasingly dominate personal and commercial activities, the issue of copyright protection becomes ever more controversial with stakeholder groups lining up to protect their interests. In a row dubbed by some (but denied by Wikipedia) as a clash between Hollywood and old media, and Silicon Valley, the US Congress has been attempting to enforce copyrights on the Internet, by proposing new legislative controls on internet service providers of websites that offer access to pirated material.  The Congress Act, Stop Online Piracy Act  (SOPA), and the Senate bill, the Protect IP Act (PIPA), have focused on targeting copyright infringers online and imposing a series of harsh penalties. The Bills would force ISPs to block non-U.S. websites accused of having infringing material, meaning sites from other countries might not be available in the United States. SOPA and PIPA are attempts to deal with the problem of online filesharing by granting powers to close down websites that are making material, such as films, music and television programmes, available without the permission of the rights holder.

In December, a group of influential technology figures, including founders of Twitter, Google and YouTube, published an open letter to lawmakers saying that the legislation would enable Internet regulation and censorship on par with the government regulation in China and Iran. They argue that ISPs should not be required to police the internet. Last month, an article in the Stanford Law Review described the bills as “an unprecedented, legally sanctioned assault on the Internet’s critical technical infrastructure”. However, the backers of the legislation, including the Motion Picture Association of America (the MPAA), the major movie studios and television networks, most major book publishers and several ISPs, say that without the legislation at least 2.2 million industry jobs would be at risk. Rupert Murdoch, the chairman of News Corp, which backs SOPA and PIPA, equated copying a film with publishing pornography and hate speech.

Read more…

January 17, 2012

Professional development with Triple A Learning’s cost-effective online workshops

There is still time to take advantage of Triple A Learning’s cost-effective online workshops. Over the last three years we have trained over 4000 IB teachers on our IB authorised workshops, at both category 1 and category 3.

Follow the links below to see the range on offer. Our next session begins on FEBRUARY 20th. Do not miss out on these…book now to update your professional training. Our interactive workshops and resources will help take your career to the next level and support your classroom practice. Our courses cover subject-specific and whole-school topics and make the in-service training budget go further.

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January 12, 2012

Putting the icing on the cupcake

Filed under: Business & Management — Tags: , , , , — Paul Clark @ 1:00 am

Older readers of this blog will remember a raft of fad products over the years such as the Rubik Cube, Clackers, Cabbage Patch Dolls, Tamagotchi and Thunderbird toys, and global monster games from Pokemon to Moshi Monsters. Some fads fade into oblivion, while others morph into new variations or product extensions, often fuelled by new technologies.  Whatever, their longevity, fads can generate massive revenues and huge profits even in a short period. For example, more than 350 million Rubik cubes have been sold worldwide; making it the world’s top-selling puzzle game and Pokemon has generated billions of dollars since its inception in the 1990s.

So what is it that turns a run-of-the-mill product in to this year’s must have? If this formula was easy to predict or to drive, every product would be successful. Like a viral video, fads appear to meet a perceived need at a particular time and social behaviour and group dynamics create the environment for rapid growth.

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