The deal continues a trend seen over the last decade, where food companies have sought to gain scale by combining with one another. Most recently, Mars bought the William Wrigley Jr. Co. in 2008 for $23 billion.
Well it’s here – the much hyped new tablet from Apple, designed to revolutionise the way we access the internet. Lighter than a netbook at 1.5lbs, it is more portable, but at ten inches long and half an inch wide its not something you can exactly put in your pocket. Its designed to change the way we view movies and TV… and of course, play games. But from a business point of view one of the most exciting aspects is that it is designed to rival the Kindle e-Reader. Indeed, Apple unveiled a new software application called, not surprisingly, iBooks and announced a new online partnership with five large publishers called, you’ve guessed it , iBookstore.
The device only has one button on the whole machine – the home button, with the same function as that on the iPhone. However, just like the iPhone. it still cannot multitask and move between applications like the Palm Pre. The new gadget is competitively priced and on launch will cost only $499. So will I buy one? iGuess so.
